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Light Leaks Issue 8: Almost Perfect

[Editor's Note: Please welcome our newest Magazineer, Rasmus Rasmussen, professional photographer and iStockphoto diamond contributor.]

lightleaks2.jpg

When I first heard about Light Leaks, I was thrilled. Finally a magazine devoted to one of my favorite things: toy cameras! Having fooled around with Holgas and various other plastic cameras for years, I opened up Issue 8: Almost Perfect with great anticipation.

The photography in the magazine is absolutely beautiful and very inspiring. It certainly made me get the old toy cameras out and stock up on medium format film. This issue also has a comparative review of the old Diana camera and the re-make, an article on painting your Holga, a couple of short interviews, mini-profiles of featured photographers, and a few other short articles. Unfortunately, the writing falls a little flat. It’s a very thin magazine, which in itself is not a bad thing (if you take away the many full page ads in most mainstream publications, you are left with very little content anyway), but it did feel like there was too little meat on these bones. I think it would help to have longer, more in-depth and focused content, possibly basing each issue on a theme. It’s not that the writing is bad, it just left me wanting more.

It doesn’t help that the typography looks a little on the home-made side. Serif, sans-serif and “handwritten” fonts are mixed together, margins jump back and forth, and overall it looks like Light Leaks doesn’t have any particular layout style.

Light Leaks is sold for $15 in stores, which is a lot of money for something this small. Publishing magazines is a high-cost business, and I am sure they’d sell it cheaper if they could. But I probably wouldn’t spend that kind of money on a magazine this tiny, no matter how nice the photography was and how much I’d like to support the good cause. The alternative is to subscribe, which does lower the price considerably, but after having read through it, I am just not convinced.

I am very torn by Light Leaks. It feels like it has great potential, the photography really is very good, the paper and print quality is nice and what little content there is, is not lost in advertisement hell. I really wanted to love everything about it, but as it is, I am just not as impressed as I’d hoped to be. I will keep an eye on Light Leaks and flick through it whenever I get the chance (I am lucky enough that they sell it at my local camera store), and I’ll keep hoping it will improve enough for me to start subscribing.

Further Reading: Light Leaks has a website where you can view PDFs of back issues and subscribe.

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1 Comment

Thanks for this review Rasmus. If I may comment on some of the critiques from my perspective from running the operations at Light Leaks:

Light Leaks is an artist, or reader driven magazine. Our small staff and writers are not paid. We have a small magazine, circulation is very modest to the niche group of toy and low-fi fans. As you pointed out, advertising is very little, and the ads you do see don’t earn much (due to low circ.).

The size and meat issue is due to the postal system here in Canada where we print the magazine. In order to keep the shipping prices down, we have to keep the mag under 200 grams.

So… having said that, yes, the $15 cover price is what pays for the magazine (unfortunately). Subscribers get the mag for about a buck over production cost.

It is a labour of love, and not a profit making project, but we love making it.

Thanks for your review and we’ll continue to do our best to improve!

Mike.

Posted by Mike Barnes on 25 February 2008 @ 8am